13/05/24
Author: MotionCube Studio
3 min reading
Meta Description: Visual content has changed the dynamics of SEO and marketing. Go through this guide to learn how to use SEO-friendly animations to boost your website's SEO.
Gone are the days when websites featured chunks of text with overstuffed keywords to achieve higher rankings in the SERPs (search engine result pages). The search engine optimization (SEO) landscape has evolved, with visual SEO strategies increasingly gaining traction. While quality written content remains relevant, you can't underestimate the role of SEO-friendly animations.
Posting visual content, from images and videos to infographics, can level up your site's SEO. However, what is the optimal way to utilize visual content? This article compiles useful tips on how to use captivating visuals to enhance your site's SEO rank.
Adding visuals like graphs, SEO-friendly animations, screenshots, and other visual content related to your written content can add tremendous value to your website. In contrast, adding generic images just to represent the concepts can't positively impact your site's SEO.
So, don't look for images that depict your content. Instead, search for impressive SEO-friendly animations that abstractly present the concept and evoke the visitors' emotions.
SEO requires more than just adding images, screenshots, SEO-friendly animations, or charts to the web pages. It's essential to optimize the visual content. Ignoring this step can result in issues with your site's SEO and performance.
MarketingSherpa reports that 50% of site visitors decide whether to navigate a webpage or leave it within eight seconds. So, you can lose potential visitors because of slow load times due to heavy, non-optimized images.
Use appropriate pictures and SEO-friendly animations in JPEG, GIF, or PNG formats. It will help prevent bogging down the website with heavy visual content.
Images are attracting eye-catchers, and people find videos even more fascinating. As per statistics, 94% of articles comprising SEO-friendly animations and pictures are viewed more than the others. Moreover, blogs integrating videos generate 300% more inbound links.
However, your website can only be a part of such figures by uploading compressed, SEO-friendly animations, images, and videos. The more your visual content is precise, the quicker your viewers get to access your webpage.
Editing the visual content can improve the quality of images and videos, transforming them into SEO-friendly animations. Avoid dropping the first image or video option you encounter into your website.
Instead, edit and post them once they are all fancied up. Placing appealing, top-notch visual content will boost your SEO ranking and attract your readers.
Engaging, SEO-friendly animations, images, graphs, infographics, videos, screenshots, and other visual content are good for your website's health and SEO. They can give your site a more dynamic look and feel, draw in more visitors, and eventually aid in improving search engine stats to boost your site's SEO. So, what's holding you back? Level up your site's SEO game with appealing and optimized visuals.
Welcome to MotionCube Studio, where creativity meets innovation in the world of animation and motion design. As a leading animation studio, we specialize in delivering captivating visual experiences tailored to the unique needs of agencies and SaaS companies.
